goodwill

goodwill
[ˌgʊd'wɪl] 1.
nome
1) (helpful attitude) buona volontà f.
2) (kindness)

to show goodwill to o towards sb. dimostrarsi benevolo verso qcn.; in a spirit of goodwill con uno spirito di benevolenza; it's the season of goodwill — a Natale siamo tutti più buoni

3) comm. avviamento m.; (reputation) (buona) reputazione f.; (customers) clientela f.
2.
modificatore [gesture] di buona volontà; [visit] per il miglioramento dei rapporti internazionali
* * *
noun
1) (the good reputation and trade with customers that a business firm has: We are selling the goodwill along with the shop.) avviamento; reputazione
2) (friendliness: He has always shown a good deal of goodwill towards us.) benevolenza
* * *
goodwill /gʊdˈwɪl/
n. [u]
1 benevolenza; amicizia; cordialità; gentilezza; simpatia: a feeling of goodwill, un sentimento di cordialità
2 buona volontà; zelo: a gesture of goodwill, un gesto di buona volontà
3 (rag.) avviamento
● (polit.) goodwill mission, missione (all'estero) per migliorare i rapporti (con un paese) □ (comm.) goodwill money, buonuscita (a un negoziante, ecc.) □ (polit.) goodwill tour, viaggio per il miglioramento dei rapporti internazionali.
* * *
[ˌgʊd'wɪl] 1.
nome
1) (helpful attitude) buona volontà f.
2) (kindness)

to show goodwill to o towards sb. dimostrarsi benevolo verso qcn.; in a spirit of goodwill con uno spirito di benevolenza; it's the season of goodwill — a Natale siamo tutti più buoni

3) comm. avviamento m.; (reputation) (buona) reputazione f.; (customers) clientela f.
2.
modificatore [gesture] di buona volontà; [visit] per il miglioramento dei rapporti internazionali

English-Italian dictionary. 2013.

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